Promotional Products Blog

Promotional Sunglasses Have You Covered

These days there are any promotional ideas which claim to make people happier, healthier and safer. Of course offering ideas like this to your client base and staff is a proven way to enjoy a surge in popularity and increase the positive feelings which people direct your way. Amongst the most popular of this class of promotional idea is promotional sunglasses which not only provide protection from the deleterious effects of UV light but also provide a stylish addition to the wardrobes of fortunate recipients.

heading out into the great Australia outdoors can be a dangerous exercise. Snakes, spiders, great white sharks and any number of dubious individuals may be encountered and subsequently cause problems. Not only are the animal threats greater in Australia than they are in many other parts of the world but the environmental dangers also are reasons people often fear for their safety during a day outside. This is where promotional sunglasses are a proven product which both protect the vulnerable parts of the eye from an overdose of crippling UV while making sure your logo is in as prominent a place as possible (ie. on somebody's face).

There are many thousands of styles of sunglasses available and while most of these would be considered unsatisfactory by experts in the field of fashion the styles which make it in the promotional stakes are those which have long-term proven appeal in the general market. This is because the promotional world does not seek to create fashion but rather feeds off greater trends in society and brings them back to a way in which they can contribute to the bottom line. Classic styles like aviator and wayfarer sunglasses tend to be the most popular amongst marketers and it makes sense to concentrate on these proven designs as they are most likely to appeal across the board to the largest number of people.

Branding options on promotional sunglasses are also something the canny marketer should consider before placing an order. While the majority of sunglass styles will be branded with a standard pad print on the arm or other prominent part of the sunglass frame, it is also possible when ordering larger quantities to have a custom logo added to the design itself. Either by being raised (debossed) or embossed into the product you have a permanent form of branding which becomes an integral part of the sunglasses, ensuring that your branding is there forever and cannot be defaced or removed.

Overall promotional sunglasses are a product most marketers in Australia should consider. They are both practical and fashionable, two elements which leverage a higher rate of interest and attention from potential clients and members of your target market. Be sure to choose a pair which meet Australian standards and which are robust enough to be able to stand the most abusive use. If you are successful in finding a pair of sunglasses which meet these requirements the likelihood is that your promotional investment will last well beyond the timeframe of your promotion and keep returning for years to come.

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