The correct management of your promotional resources is a critical part of the success of any marketing organisation. The promotional information articles below cover a range of issues faced by Australian businesses in promoting their brands, service and products in a competitive market.
If you have any specific questions on what form or style of promotional marketing strategies suits your business please contact Fresh Promotions and one of our promotions consultants will be pleased to offer valuable advice and assistance in developing a campaign with measurable objectives which will work for your company. Promotional marketing activity is often overlooked by major marketers as a portion of potential activity which is lacking the glamour and excitement associated with mainstream media advertising. The fact is a well focused campaign can generate sales, enhance image, strengthen business relationships and increase the apparent value of your products.