Magnet Branding, Artwork and Australia-Wide Delivery
Promotional magnets generally provide a broad surface for detailed full-colour artwork. The design can include your logo, contact information, photography, calendar, service list or another useful marketing message.
Fresh Promotions can check your artwork, prepare the correct cut line and coordinate production and delivery throughout Australia.
Full-Colour Digital Printing
Digital printing can reproduce photographs, gradients, illustrations and multicolour logos. It is suitable for fridge magnets, calendars, photo frames, notepad headers and many custom-shaped products.
Colour appearance may differ between a digital screen and the finished magnet. Provide recognised colour references where consistency with existing branding is important.
Designing for the Finished Size
Artwork should be assessed at the actual dimensions of the magnet. Text that appears clear while enlarged on a monitor may become too small after printing.
Prioritise the logo and most useful contact information. Secondary details should not reduce the clarity of the main promotional message.
Custom Cut Lines and Safe Areas
Custom-shaped magnets require a cut line showing the finished outline. Important text and logos must remain inside the recommended safe area so they are not affected by normal cutting tolerances.
The shape should avoid fragile projections and unnecessarily complicated edges. A proof will show the relationship between the artwork and proposed cut line.
Preparing Your Artwork
Editable vector artwork is preferred for logos and cut lines because it can be resized without losing clarity. Suitable formats commonly include AI, EPS and vector PDF, with fonts converted to outlines.
High-resolution images should be supplied for photographic printing. Pictures copied from websites, screenshots or social media may not provide enough detail for larger magnets.
- Supply original vector logo files whenever possible.
- Provide high-resolution photographs at the intended print size.
- Include Pantone references for important brand colours.
- Convert all fonts to outlines.
- Check telephone numbers, URLs and business details.
- Keep important artwork inside the safe area.
- Supply the required custom-cut shape or request assistance.
Calendar Artwork Checking
Calendar designs require additional checking because a single incorrect date can affect the usefulness of the complete order. Review month layouts, day alignment, leap years and public holidays carefully.
State and territory public holidays can differ. If the magnets will be distributed nationally, consider whether holidays should be omitted, clearly qualified or adapted for different locations.
Telephone Numbers and Contact Details
Contact information should remain useful for the expected life of the magnet. Check telephone numbers, email addresses, website URLs, opening hours and office locations before approving the artwork.
Where services or contact details may change frequently, direct customers to a stable website rather than filling the magnet with information likely to become outdated.
QR Codes
A QR code can direct customers to bookings, menus, property listings or campaign information. It must be large enough, high contrast and surrounded by clear space.
Test the code at the intended print size using several devices before approval. The linked page should use a stable URL and provide a suitable mobile experience.
Artwork Proof and Approval
An artwork proof is supplied before production begins. It normally shows the design, finished dimensions, custom cut line, print colours and surface finish.
Review spelling, contact details, calendar dates, colours and shape carefully. Production proceeds from the approved proof, so corrections must be requested before approval.
Variable Designs and Multiple Locations
Organisations with several offices, franchises or agents may require different contact details across the order. Supply a checked schedule showing the quantity and artwork details for each version.
Multiple designs can affect setup, production and packing costs. Confirm all versions before proof preparation to reduce revisions.
Production and Quality Checks
Completed magnets are checked against the approved order specifications before dispatch. Small variations in colour, cutting and finished dimensions can occur during normal bulk production.
The purchasing organisation should inspect delivered products before distribution, particularly where calendars, contact details or removable components are included.
Bulk Packing and Individual Packaging
Magnets are generally supplied in bulk cartons unless another packing arrangement has been agreed. Individual bags, backing cards, envelopes or direct-mail assembly may be available for suitable campaigns.
Magnetic products can attract each other inside cartons. Packing orientation and carton quantities should be selected to protect printed surfaces and simplify handling.
Direct-Mail Fulfilment
Magnets can be attached to letters, postcards or promotional cards for mailing. Test the finished mail piece for weight, thickness and compatibility with the chosen postal service.
Address data and personalised materials should be provided securely and in the requested format. Confirm responsibilities for printing, inserting, postage and undeliverable items before the campaign proceeds.
Vehicle Magnet Care
Vehicle panels and magnetic signs should be clean and dry before installation. Position the magnet on a smooth, flat, suitable ferrous surface and ensure every edge makes proper contact.
Remove and clean the magnet and vehicle panel regularly according to the supplied instructions. Do not apply the sign over trim, deep contours, damaged paint, filler or unsuitable surfaces.
Australia-Wide Delivery
Fresh Promotions delivers custom magnets to metropolitan and regional destinations throughout Australia. Freight charges depend on the quantity, magnet weight, dimensions, packaging, production location and destination postcode.
Provide the complete delivery address and required arrival date when requesting pricing. Large magnets, notepads and rigid magnetic products can require different packing from lightweight fridge magnets.
Split Deliveries
Orders can be divided between offices, branches, agents, stores or campaign locations when arranged in advance. Supply the quantity, design version and complete address for each destination so packing and freight can be quoted accurately.
If cartons require labels for particular locations or representatives, provide the final schedule before packing begins.
Production Deadlines and Reorders
Calendar magnets should be planned early enough to maximise their useful distribution period. For all magnets, allow time for artwork preparation, proof approval, production, checking and freight.
For repeat orders, reconfirm contact details, calendar dates, magnet material, dimensions and finish. Never reuse dated artwork without completing a new review.
Request Magnet Branding and Delivery Advice
Send Fresh Promotions your preferred magnet style, required quantity, dimensions, artwork, delivery postcode and deadline. Our team can check the design and prepare a tailored quotation for printing and Australia-wide delivery.