Do you know the real structure of the Brisbane business community in which you operate? Do you really understand the nature of the promotional product relationships you have and is their surface appearance indicative of their real interaction with your organisation? The right promotional gifts can bring the real relationships you live by to the surface and the results of who sits where and how will most likely surprise you. In life we know to divide our attention between image and reality. And as in life it is often the promotional treasure which is buried out of view and traps which are set in clear view.