It's hard to deny that one of the success stories of electronic marketing over the last decade has been the rapid rise in take-up and development of smart phones and other mobile communications devices. Having changed the way people communicate with each other they have also revolutionised the business world and the process of buying, selling and trading. When the mobile phone was first invented the inventors and promoters of the technology were certain it would be successful and of great interest to the majority of people. An additional technology which piggy-backed off the mobile networks was the ability to send text messages. The inventors of the mobile systems were not convinced the public would consider text messaging a viable option in dissemination of information. The fact is, as we now know, that text messaging is amongst the most appreciated and most utilised means of communications yet developed, yet the systems we use to facilitate this exchange of messages is a second rate response to the preferences of the public.
It's for this reason that promotional stylus pens are an ideal addition to your marketing armoury. Not only do they fulfil the traditional role of a ballpoint pen in that they are handy to write notes with and scribble down important information which is required during the business day. The addition to the end of the pen barrel of a soft feel stylus tip which permits text messaging with the same feel as the tip of your pinky finger is the perfect way to speed up and make more accurate your electronic messaging from an iphone or android handset.
In addition to the basic features which promotional stylus pens offer there are styles which include a small loop or lanyard which can tie to the casing of the handset so it's always ready for action. Add the fact that many models are available in either a pressed steel finish or with a moulded plastic barrel and you have a wide range of items which can be sorted through to discover exactly the right style which will create the right impression with clients.
Traditionally many precursors to the modern smart phone came complete with their own stylus which was integrated into the design of the phone. Think the original palm pilots which have actually had much of the technology they pioneered absorbed by the modern hand-held communications devices. With a promotional stylus pen there is no need to have a dedicated stylus and indeed the modern styles which are on offer are simpler to use by way of the soft feel rubberised stylus tips which provide natural feel and allow greater control of the text messaging process.
It's true that in this day and age the objective of many businesses models is to reduce the amount of paper to absolute zero. A stylus pen hedges your bets on this bold objective. While electronic messaging and data collection is facilitated by the stylus attachment the good ol' fashion pen at the other end of the device is a certain way for you to ensure that all your business communication bases are covered.